Pronovias 2022 Trunk Show - January 21 - 30

Gowns from Pronovias' 2022 Eden Collection will be available at Rituals to try on from January 21 - 30th.

For Eden, the new Pronovias 2022 collection, Pronovias Chief Artistic Director Alessandra Rinaudo was inspired by the harmony of nature and our desire to escape to it.

“This is a very emotional collection for me,” says Rinaudo. “I have always loved travelling, especially with my family. Just before the pandemic, we went to Africa and discovered incredible, pristine landscapes. When I sat down to design the collection, which was during lockdown, I returned to these places in my head. I realized how much nature meant to me, how much it inspires my designs, and how much we all need it in our lives right now ”

The fluidity of desert dunes and ocean waves led Rinaudo and her design team to source out new fabrics for the Eden collection, where a refined version of the ever-popular boho look is particularly strong. Silky satin, chiffon and organza create fluttering angel sleeves, soft, swinging skirts and delicate capes and trains.

Pronovias Eden_regular curvy_169 HR from Pronovias on Vimeo.

We are offering 10% off for our brides that say YES to a Pronovias dress during this period.

Book here to see these dramatic and classically bridal gowns